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Share, Jeff
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Share, Jeff  available 
Media Literacy is Elementary
Teaching Youth to Critically Read and Create Media
Series:  Rethinking Childhood  Vol. 41
Year of Publication: 2009
New York, Bern, Berlin, Bruxelles, Frankfurt am Main, Oxford, Wien, 2009. XII, 167 pp.
ISBN 978-1-4331-0392-6  pb.
 
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SFR 33.00 * 22.70 ** 23.30 21.20 £ 15.90 US-$ 32.95
  *  includes VAT - only valid for Germany  [Currency of invoice] 
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Discipline
  Education
Book synopsis
This book provides a practical and theoretical look at how media education can make learning and teaching more meaningful and transformative. It explores the theoretical underpinnings of critical media literacy and analyzes a case study involving an elementary school that received a federal grant to integrate media literacy and the arts into the curriculum. The ideas and experiences of working teachers are analyzed through a critical media literacy framework that provides realistic challenges and hopeful examples and suggestions. The book is a valuable addition to any education course or teacher preparation program that wants to promote twenty-first century literacy skills, social justice, civic participation, media education, or critical technology use. Communications classes will find it useful as it explores and applies key concepts of cultural studies and media education.
Reviews
«Not teaching critical media literacy to your first graders? Why not?! With television and Internet content shaping how children see their world and themselves, Jeff Share argues 'the earlier the better'. This book makes a compelling case for helping our youngest students analyze and create media. Taking up the tools - cameras, computers, pens, and pencils - in their own hands, children begin to participate in the discourse of democracy. Most importantly, they learn that they belong.» (Carol Jago, Vice President of the National Council of Teachers of English; Director of the California Reading and Literature Project at UCLA)
«Media literacy needs to be understood as a fundamental component of any well-rounded educational curriculum in the twenty-first century. In this groundbreaking work, Jeff Share argues persuasively that it is never too early to help young children learn the skills they need to make sense of the media culture in which they're already immersed. Quite simply, this book should be required reading for all elementary educators, administrators, educational policy makers, and parents too.» (Jackson Katz, Creator of the educational video 'Tough Guise: Violence, Media and the Crisis in Masculinity')
About the author(s)/editor(s)
The Author: Jeff Share worked for ten years as a freelance photojournalist documenting situations of poverty and social activism on several continents. He spent six years teaching bilingual primary school in the Los Angeles Unified School District. After working as the Regional Coordinator for Training at the Center for Media Literacy, Share earned his Ph.D. in the Graduate School of Education and Information Studies at UCLA. His current research and practice focuses on the teaching of critical media literacy in K-12 education. He is currently a faculty advisor in the Teacher Education Program at UCLA.
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