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Stereotypes, Ideology and Foreign Correspondents

German Media Representations of Ireland, 1946–2010

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Fergal Lenehan

This book examines German media representations of Ireland from 1946 to 2010, from the post-war period to the years of the so-called «Celtic Tiger» and Ireland’s subsequent economic downturn. It charts both the patterns and the inconsistencies in depictions of Ireland in the weekly publications Der Spiegel and Die Zeit, as well as in German cinema.

Cultural stereotypes may be employed in the furthering of a problematic cultural essentialism; however, they may also be used to «play» with readers’ or viewers’ expectations. They may be juxtaposed with newer cultural generalizations, or re-moulded to fit a transformed cultural reality. The representations of Ireland examined in this book are revealed as inherently ideological, consistently locating Ireland outside of an evolving European societal «normalcy». While this is often presented as something highly positive, the book argues that it implicitly places Germany at the centre of Europe and may be viewed as a type of excluding Europeanism.

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Keith Kenney

Multisensory media – hybrid media that engage more than the auditory and visual senses – is beginning to change the way that we communicate. While hardware and software for capturing and emitting different types of sensory data are still being developed, this book lays a theoretical foundation for their use. Drawing upon the ideas of philosophers who write about sensory perception as well as each of the senses, Keith Kenney explains the issues that communication and media scholars will need to investigate as we begin to exchange haptic, olfactory, and even gustatory messages.

Scholars interested in communication theory, media theory, and multimodality will discover new ideas by current philosophers, while scholars of sensory studies will learn how their field can be extended to communication and media. Designers of multisensory experiences, such as videogame developers, will find practical suggestions for creating richer and more meaningful experiences. A dozen sidebars apply philosophical ideas to common experiences so that the text can be used in advanced undergraduate and postgraduate courses.

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Media and the Ukraine Crisis

Hybrid Media Practices and Narratives of Conflict

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Mervi Pantti

How are media and communications transforming armed conflicts? How are conflicts made visible in the media in different national and transnational settings? How does the media serve as a means by which
various actors manage and communicate conflict?

These are some of the questions addressed in this book. Using a variety of disciplinary perspectives and analytical approaches, contributors discuss the complex, multi-level Ukraine conflict as it is imagined and enacted in and through various media. Covering a wide range of media forms and content, including television news, newspapers, PR campaigns, and social media content, they offer new, empirically grounded insight into the ways in which traditional mass media and new media forms are involved in narrating and shaping conflict.

This book is suitable for students of conflict and media courses in journalism, media and communication, politics, security, and Russian and Eastern European studies.

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Utopian Discourses Across Cultures

Scenarios in Effective Communication to Citizens and Corporations

Miriam Bait, Marina Brambilla and Valentina Crestani

The term Utopia, coined by Thomas More in 1516, contains an inherent semantic ambiguity: it could be read as eu topos (good place) or ou topos (no place). The authors of this volume analyze this polysemous notion and its fascination for scholars across the centuries, who have developed a variety of visions and ways to explain the «realization» of utopian discourses. The experts in the fields of sociology, political science, economics, computer science, literature and linguistics offer extensive studies about how utopian scenarios are realized in different cultural contexts.

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Agnieszka Kampka and Katarzyna Molek-Kozakowska

Public deliberation depends on how skillful communicators are in establishing their version of what is known to be publicly acceptable. This volume provides rhetorical analyses of institutional websites, political speeches, scientific presentations, journalistic accounts or visual entertainment. It shows the significance of rhetorical construction of knowledge in the public sphere. It addresses the issues of citizenship and social participation, media agendas, surveillance and verbal or visual manipulation. It offers rhetorical critiques of current trends in specialist communication and of devices used when contested interests or ideologies are presented.
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Aydemir Okay

This book aspires to make an expedient contribution to the trust-based body of knowledge. Various disciplines analyze the notion of "trust", by addressing it from their own perspectives. The fact that the importance of multilevel and cross-level perspectives is gaining increasing attention in communication management has led to a call for examining trust across levels of communication analysis. The authors approach trust from the standpoint of different sub-branches of communication discipline, including brand management, public relations research, comparative advertising, health communication, political communication and digital communication. In addition, this book provides empirical evidence from a wide range of cases in Turkey, seeking to both reveal the existing situation in details and open up a world of new questions and lines of enquiry to pursue for future research.

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Hana S. Noor Al-Deen

Social Media in the Classroom provides a comprehensive resource for teaching social media in advertising, public relations, and journalism at the undergraduate and graduate levels. With twelve chapters by contributors from the United States, the United Kingdom, and Australia, this volume provides original scholarly work which encompasses a wide range of methodologies, theories, and sample assignments for implementing social media. This book is an excellent resource for preparing students to transform their personal skills in social media into professional skills for success in the job market.
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Intercultural Communication as a Clash of Civilizations

Al-Jazeera and Qatar’s Soft Power

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Tal Samuel-Azran

Intercultural Communication as a Clash of Civilizations argues that Al-Jazeera is not an agent of globalization, as is widely argued, but a tool used by the Qatari government to advance its political as well as Islamist goals. This book also maps the Western tendency to reject the network outright despite Al-Jazeera’s billion-dollar investments designed to gain entrance into Western markets; it shows empirically that this rejection is similarly rooted in religious, cultural and national motives. This book asserts that the main outcome of Al-Jazeera’s activities is the promotion of religious and cultural conflicts. The network persistently portrays global events through the prism of conflicting religious and cultural values – propelling a clash of civilizations as per Samuel P. Huntington’s well-known thesis.
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The Future of 24-Hour News

New Directions, New Challenges

Stephen Cushion and Richard Sambrook

Over the last 30 years 24-hour television news channels have reshaped the practice and culture of journalism. But the arrival of new content and social media platforms over recent years has challenged their power and authority, with fast-changing technologies accelerating the speed of news delivery and reshaping audience behaviour. Following on from The Rise of 24-Hour News Television: Global Perspectives (Cushion and Lewis, 2010), this volume explores new challenges and pressures facing television news channels, and considers the future of 24-hour news. Featuring a wide range of industry and academic perspectives, including the heads of some of the major international news channels (BBC Global News, Al Jazeera and Sky News, among others) as well as leading academics from around the world, contributors reflect on how well rolling television news is reinventing itself for digital platforms and the rapidly changing expectations of audiences. Overall, the 24 chapters in this volume deliver fresh insights into how 24-hour news channels have redefined rolling news journalism – or potentially could do – in order to remain relevant and effective in supplying continuous news for 21st-century audiences.
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Charles Pavitt

This detailed survey of present-day scientific communication theory rejects the outmoded «levels» organizational scheme in favor of a system based on the underlying model and fundamental explanatory principle each theory presupposes. In doing so it shows the fundamental similarities among all communication-relevant contexts. Most theories included in the book are causal in nature, derived from one of three underlying models: message production, message reception, or interactive. A few theories take on a functional form, sometimes in dialectic or systemic versions. An introductory chapter describes what is meant by scientific explanation, how that concept is instantiated in scientific communication theory, and delineates the three causal models prevalent in these theories. A useful resource for scholars, this book is suitable for graduate and advanced undergraduate courses in communication theory.