TY  - BOOK
AU  - Ruth Breeze
AU  - Inés Olza
PY  - 2017
CY  - Lausanne, Switzerland
PB  - Peter Lang Verlag
SN  - 1424-8689
SN  - 9783034325738
TI  - Evaluation in media discourse
T2  - European perspectives 
DO  - 10.3726/b10531
UR  - https://www.peterlang.com/document/1054871
N2  - Despite the apparent novelty and fluidity of the media today, there is strong evidence that patterns are emerging which both reflect and extend the evaluative paradigms previously observed in the print and broadcast media. In this complex scenario, discourse analysis offers a rich and varied methodology for understanding the different types of evaluation conveyed through media texts and the way these project, reflect and develop their relationships with their audience. The chapters in this volume draw on a variety of analytical tools, including appraisal analysis, argumentation theory, multimodal approaches and corpus linguistics, to address the issue of evaluation in media discourse. The theoretical underpinning for these chapters ranges from corpus-informed discourse studies, through critical discourse analysis and semio-communicative approaches, to Bakhtinian perspectives. Although the chapters are all in English, the scope of the volume is broadly European, covering aspects of the British, Spanish, Dutch and German media in their traditional and online manifestations, as well as contrastive studies.
KW  - Discourse analysis, Media, Evaluation, Metaphor, Argumentation
LA  - English
ER  -