TY  - BOOK
AU  - Veronika Cillingová
AU  - Eva Bútorová
AU  - Dáša Nováčiková
AU  - Jitka Rožňová
PY  - 2019
CY  - Berlin, Germany
PB  - Peter Lang Verlag
SN  - 2197-1625
SN  - 9783631800027
TI  - Current Issues in the Slovak Mass Media
DO  - 10.3726/b16060
UR  - https://www.peterlang.com/document/1068758
N2  - The book deals with the problems of media communication and its formation in the Slovak Republic in and after 1993. It focuses on the social function of the media in the sense of journalistic communication. The authors also address the problems of gender stereotypes presented through social networks and advertising in all kinds of media in Slovakia and abroad. This book also explores the question of forming a theoretical basis for the creation of mass media communication (print media, film, photography, literature, works in marketing communication, books). This book does not elaborate on all problems of the mass media in the Slovak Republic, but it attempts to examine the key issues.
KW  - Gender Stereotypization, Artistic Communication, Analytical Journalism, Journalistic Genres, Advertisement, Slovak Journalism
LA  - English
ER  -