@book { Unternehmenskommunikationofflineonline, title = "Unternehmenskommunikation offline/online", subtitle = "Wandelprozesse interner und externer Kommunikation durch neue Medien", author = "Caja {Thimm}", year = "2002", publisher = "Peter Lang Verlag", address = "Berlin, Germany", url = "https://www.peterlang.com/document/1093088" }