@book { DenotationenKonnotationenundOffenheit, title = "Denotationen, Konnotationen und Offenheit", subtitle = "Eine Querschnittuntersuchung zur Automobilwerbung in Zeitschriften", author = "Andreas {Steinert}", year = "2003", publisher = "Meidenbauer", address = ", Germany", url = "https://www.peterlang.com/document/1096788" }