@book { UndressingtheAd,
    title = "Undressing the Ad",
    subtitle = "Reading Culture in Advertising",
    author = "Katherine T. {Frith}",
    year = "2015",
    publisher = "Peter Lang Verlag",
    address = "New York, United States of America",
    url = "https://www.peterlang.com/document/1101957"
}