@book { OnlineReputationMechanisms,
    title = "Online Reputation Mechanisms",
    subtitle = "Online-Reputation und deren Management am Beispiel der Hotelindustrie",
    author = "Iris Caroline {Rauh}",
    year = "2011",
    publisher = "Peter Lang Verlag",
    address = "Berlin, Germany",
    url = "https://www.peterlang.com/document/1107564"
}