@book { NewMediaandPublicRelationsThirdEdition,
    title = "New Media and Public Relations – Third Edition",
    author = "Sandra C. {Duhé}",
    year = "2017",
    publisher = "Peter Lang Verlag",
    address = "New York, United States of America",
    doi = "10.3726/b11415",
    url = "https://www.peterlang.com/document/1109859"
}