@book { StrategischesManagementhybriderLeistungsbndel,
    title = "Strategisches Management hybrider Leistungsbündel",
    author = "Thomas {Peschl}",
    year = "2010",
    publisher = "Peter Lang Verlag",
    address = "Berlin, Germany",
    url = "https://www.peterlang.com/document/1135661"
}