@book { AJourneytowardsHappinessManagementasaleitmotivforwellbeingsocialmarketingandbusinesssuccess, title = "A Journey towards Happiness Management as a leitmotiv for well-being, social marketing and business success", author = "Rafael {Ravina Ripoll} and Sofía {Blanco-Moreno} and Luis Bayardo {Tobar Pesántez} and Araceli {Galiano Coronil}", year = "2025", publisher = "Peter Lang Verlag", address = "Lausanne, Switzerland" }