@book { UsingLacunaTheorytoDetectCulturalDifferencesinAmericanandGermanAutomotiveAdvertising, title = "Using Lacuna Theory to Detect Cultural Differences in American and German Automotive Advertising", author = "Erika {Grodzki}", year = "2021", publisher = "Peter Lang Verlag", address = "Berlin, Germany", url = "https://www.peterlang.com/document/1093875" }