TY - BOOK AU - Irene Pérez Fernández AU - Carmen Pérez Ríu PY - 2021 CY - Lausanne, Switzerland PB - Peter Lang Verlag SN - 2297-4628 SN - 9783034342803 TI - Romantic Escapes T2 - Post-Millennial Trends in Contemporary Popular Romance Fiction DO - 10.3726/b18308 UR - https://www.peterlang.com/document/1059396 N2 - Romance continues to stand as the most profitable literary genre and the second most read book category. The developments reshaping the conventions and marketing practices of popular fiction, both inside and beyond the books themselves, have affected the romance genre in specific ways that demand critical attention. This book brings together a collection of twelve chapters on postmillennial developments in contemporary popular romance fiction produced in different countries in order to prove how the genre, which has always been sensitive to customer demands and market trends, has continued to evolve accordingly. The chapters focus on how traditional formulae are being reshaped and adapted to meet readers’ expectations and market demands within this thriving transnational industry. LA - English ER -