TY - BOOK AU - Michael B. Hinner PY - 2021 CY - Berlin, Germany PB - Peter Lang Verlag TI - The Role of Communication in Business Transactions and Relationships UR - https://www.peterlang.com/document/1102806 N2 - Without communication, business is not possible. It is, therefore, desirable and necessary that communication be integrated into all aspects of business if one wishes to truly comprehend and succeed in business transactions and relationships. The contributing authors of this volume are all acknowledged experts in the field of communication. Their texts demonstrate how communication influences, directs, and determines virtually each and every facet of the business world. In turn, a better, more comprehensive understanding of business is possible. KW - Kommunikation, Wirtschaftskommunikation, Wirtschaftswissenschaften, Kommunikationswissenschaften, Aufsatzsammlung, Interkulturelle Wirtschaftskommunikation, Unternehmen LA - English ER -