TY - BOOK AU - Özer Yılmaz PY - 2019 CY - Berlin, Germany PB - Peter Lang Verlag SN - 9783631805930 TI - New Trends in Management Studies DO - 10.3726/b16307 UR - https://www.peterlang.com/document/1111121 N2 - The information age is currently characterized by an acceleration in the production and consumption of information, which has a massive impact on social life. Thus, even in the social sciences, conventional approaches must be abandoned, and new ones developed. From an economic perspective, the contributors to this anthology deal with new trends in various areas of management philosophy. Particularly, the articles focus on human resources, marketing, finances and economics. KW - Marketing Management, Advertising Management, Financial Management, Human Resources Management, Environmental Management LA - English ER -