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Communicative Cities in the 21st Century

The Urban Communication Reader III

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Edited By Matthew D. Matsaganis, Victoria J. Gallagher and Susan J. Drucker

This book explores the concept of the «communicative city», developed initially by participants in an international Urban Communication Foundation initiative, by bringing together scholars from across the communication arts and sciences seeking to enhance our understanding of the dynamic relationship between urban residents and their social, physical, mediated, and built environments. The chapters are arranged in categories that speak to two larger themes: first, they all speak to at least one aspect of the qualifying and/or disqualifying characteristics of a communicative city. A second, larger theme is what we might refer to as a master trope of the urban experience and, indeed, of urban communication: inside/outside. The research presented here represents social scientific and humanistic approaches to communication, quantitative and qualitative methodologies, and positivist/normative and interpretive orientations, thereby providing a deeper understanding of the multi-level phenomena that unfold in urban communities.

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Acknowledgments . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .ix 1 Introduction: The Making of Communicative Cities in the 21st Century . . . . . . . . 1 Matthew D. Matsaganis and Victoria J. Gallagher PART I: The Performances of Urban Life 2 Defining a “Livable City”: Parks, Suburbanization, and the Shaping of Community Identity and Ecological Responsibility. . . . . . . . . . . . . . . . . . . . . . . . 13 Margaret R. LaWare 3 Communicative Spaces and Rhetorical Enactments: How and Why Urban Parks Enhance (or Fail to Enhance) Civic Life . . . . . . . . . . 35 Victoria J. Gallagher, Kenneth Zagacki, and Kelly Norris Martin 4 Understanding Urban Foodways and Communicative Cities: A Taste of Hong Kong’s Yumcha Culture as Urban Communication . . . . . . . . . . . 53 Casey Man Kong Lum PART II: The Politics and Technologies of Urban Life 5 Unconventional Urban Communication Success: Envisioning and Engendering a Revitalized New Cassel . . . . . . . . . . . . . . . . . . . . 79 Mary Ann Allison 6 Auditing Communication Systems to Help Urban Policy Makers . . . . . . . . . . . . . 99 Leo W. Jeffres, Kimberly Neuendorf, Guowei Jian, and Kimberly S. Cooper 7 Containing RFID: Questioning Communication, Technology, and Culture . . . . 137 John Monberg Drucker2.indd 7 05/06/13 8:27 PM viii | Contents PART III The Fantasies and Façades of Urban Life 8 Chinese Tourists, Themed Casinos, and Consumer Pedagogy in Macao . . . . . . . 157 Tim Simpson 9 Locating Nihonmachi: Urban Erasure, Memory, and Visibility in Japantown, USA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 175 Janis L. Edwards 10 Skins, Tattoos, and Architectural Façades: Or What You See Is What You Get—For the Moment . . . . . . . . . . . . . . . . . . . . 199 Gary Gumpert and Susan J. Drucker 11 Origami Urbanism amid the Flat City: An Omnitopian Analysis of Commercials Depicting Mutability in Urban Life . . . . . . . . . . . . . . . . . . . . . . . . 215 Andrew F. Wood Afterword: Cross-Currents Inside...

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