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Intellectual Property Law and Interactive Media

Free for a Fee


Edward Lee Lamoureux, Steven L. Baron and Claire Stewart

The digitizing of intellectual property and the ease and speed with which it can be copied, transmitted, and globally shared poses legal challenges for traditional owners of content rights, for those who create new media, and for those who consume new media content.
This informative and accessible introductory text, written for students of media and communication, provides a comprehensive overview of the complex legal landscape surrounding new media and intellectual property rights. The authors present theoretical backgrounds, legislative developments, and legal case histories in intellectual property law. Copyright, patents, trademarks, trade secrets, personal torts (rights of publicity, defamation, privacy) are examined in U.S., international, and virtual contexts. Suitable as a primary text for courses focusing on intellectual property law in multimedia/new media, this book will also be useful for courses in media law. The information presented in the book is supplemented by, a blog providing updates to students and instructors alike. A glossary of key terms is also provided.


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Chapter 7: International IP Law 199


CHAPTER SEVEN International IP Law A number of relatively obvious things can be said about the international in- tellectual property law scene. For example, observing that the contemporary world is a complex geo-political-economic environment is not an observation that requires a great deal of insight. Noting that intellectual property law issues present large sets of complicated matters has been stressed throughout this book. Th e past, present, and future fi nd IP law regimes all over the world deal- ing with old media (as well as IP law that deals with other than media mat- ters). Having to deal with the implications that reformatting media content from analog to digital had on all aspects of media production, distribution, and consumption is common across modern media types. Facing the reality that the reach, speed, and ubiquity of the Internet have all changed the stakes for content touched by intellectual property law in a global environment cannot be denied. Th e commonplaces in the preceding paragraph serve as a useful yet daunt- ing introduction to this chapter. In a single book chapter, one can barely scratch the surface of a topic with as many facets as one fi nds in international IP law. Th e material begs for its own volume (or set of books/series). And yet the very Lamoureaux.indd Sec1:199 2/2/09 10:46:59 PM  intellectual property law and interactive media nature of the world in which we live demands attention to these features, as little, if any, intellectual property content is...

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