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Intellectual Property Law and Interactive Media

Free for a Fee


Edward Lee Lamoureux, Steven L. Baron and Claire Stewart

The digitizing of intellectual property and the ease and speed with which it can be copied, transmitted, and globally shared poses legal challenges for traditional owners of content rights, for those who create new media, and for those who consume new media content.
This informative and accessible introductory text, written for students of media and communication, provides a comprehensive overview of the complex legal landscape surrounding new media and intellectual property rights. The authors present theoretical backgrounds, legislative developments, and legal case histories in intellectual property law. Copyright, patents, trademarks, trade secrets, personal torts (rights of publicity, defamation, privacy) are examined in U.S., international, and virtual contexts. Suitable as a primary text for courses focusing on intellectual property law in multimedia/new media, this book will also be useful for courses in media law. The information presented in the book is supplemented by, a blog providing updates to students and instructors alike. A glossary of key terms is also provided.


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About the Authors 297


About the Authors Edward Lee Lamoureux received a BA (speech) from California State Uni- versity, Long Beach (1975), an MA (Speech Communication) from Washing- ton State University (1980), and a PhD (Rhetoric and Communication), from the University of Oregon (1985). An associate professor, Ed has been at Brad- ley University since 1985, where he has served as director, Basic Speech; act- ing director, Offi ce for Teaching Excellence and Faculty Development; acting associate dean, College of Communication and Fine Arts; co-founder, acting director, and director, Multimedia Program; and co-director, Bradley Univer- sity New Media Center. Lamoureux teaches Introduction to New Media Th e- ory; Issues in New Media Th eory; Intellectual Property Law; Field Research Methods (ethnography) in Virtual Worlds (in the Multimedia Program); and Th eory and Literature of Rhetoric (in the Department of Communication). Prof. Lamoureux’s research interests include ethnography, rhetoric, re- ligious communication, conversation, and teaching and learning in virtual worlds; his creative production has included audio production and Web work as well as communication training via digital embellishments. He served as ed- itor of the Journal of Communication and Religion (sponsored by the Religious Lamoureaux.indd Sec1:297 2/2/09 10:47:03 PM  intellectual property law and interactive media Communication Association) for two consecutive three-year terms beginning in 1998. He taught the fi rst online course at Bradley (by more than two years) and the fi rst Bradley course(s) in virtual worlds. Lamoureux has published and presented numerous academic papers and frequently provides consulting re- sources to education...

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