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Crowdfunding the Future

Media Industries, Ethics, and Digital Society


Edited By Lucy Bennett, Bertha Chin and Bethan Jones

The concept of crowdfunding, where grassroots creative projects are funded by the masses through websites such as Kickstarter and Indiegogo, has been steadily gaining attention over the last few years. Crowdfunding the Future undertakes a dynamic interdisciplinary approach to the examination of the new, and growing, phenomenon of crowdfunding and its encompassment of digital society and media industries. The book offers a wide range of perspectives and empirical research, providing analyses of crowdfunded projects, the interaction between producers and audiences, and the role that websites such as Kickstarter play in discussions around fan agency and exploitation, as well as the ethics of crowdfunding. With a series of chapters covering a global range of disciplines and topics, this volume offers a comprehensive overview on crowdfunding, examining and unraveling the international debates around this increasingly popular practice. The book is suitable for courses covering media studies, fandom, digital media, sociology, film production, anthropology, audience, and cultural studies.
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List of Tables


Table 1.1:   Reasons for donating to a project

Table 1.2:   When supporting a project, what importance do you grant to the following factors?

Table 1.3:   Sources of information

Table 6.1:   Distribution of subjects between suggested and published stories on Spot.Us

Table 6.2:   Comparison of stories published on Spot.Us and the average American newspapers with circulation over 200,000 copies (%)

Table 6.3:   Thematic comparison of stories published on Spot.Us and the aggregated average of Time, Newsweek, and US News magazines (%)

Table 8.1:   Research My World projects

Table 12.1: The Cosmonaut – Official transmedia narrative universe

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