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Greening Media Education

Bridging Media Literacy with Green Cultural Citizenship


Antonio López

Media are a powerful educational force that teaches about the relationship between humans and living systems while also physiologically impacting the environment. However, although long considered a tool for promoting critical thinking and cultural citizenship, media literacy does not adequately address environmental sustainability. Drawing on original research, Antonio López demonstrates how common media literacy practices reinforce belief systems at the root of unsustainable behaviors. By combining emerging literacies from social media, networked activism, sustainability education, critical media literacy, and digital ecopedagogy, the author offers a solutions-oriented critique and paradigm-shifting reappraisal of media education by advocating «ecomedia literacy.» This groundbreaking book builds on López’s previous two books, Mediacology and The Media Ecosystem, by offering a cutting-edge and radical reappraisal of conventional media literacy practices. Written in accessible and jargon-free language, this book is ideal for students and educators of media literacy, media studies, and cultural studies, and will also be vital to those advocating sustainability education, environmental studies, and social justice.
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Series index



Shirley R. Steinberg & Pepi Leistyna General Editors

Minding the Media is a book series specifically designed to address the needs of students and teachers in watching, comprehending, and using media. Books in the series use a wide range of educational settings to raise consciousness about media relations and realities and promote critical, creative alternatives to contemporary mainstream practices. Minding the Media seeks theoretical, technical, and practitioner perspectives as they relate to critical pedagogy and public education. Authors are invited to contribute volumes of up to 85,000 words to this series. Possible areas of interest as they connect to learning and teaching include:

•   critical media literacy

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