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Academic posters

A textual and visual metadiscourse analysis


Larissa D’Angelo

This volume presents a cross-disciplinary analysis of academic poster presentations, taking into consideration the text and visuals that posters display depending on the discipline within which they are created. As the academic poster is a multimodal genre, different modal aspects have been taken into consideration when analysing it, a fact that has somehow complicated the genre analysis conducted, but has also stimulated the research work involved and, in the end, provided interesting results.
The analysis carried out here has highlighted significant cross-disciplinary differences in terms of word count, portrait/landscape orientation and layout of posters, as well as discipline and subdiscipline-specific patterns for what concerns the use of textual interactive and interactional metadiscourse resources and visual interactive resources.
The investigation has revealed what textual and visual metadiscourse resources are employed, where and why, and as a consequence, what textual and visual metadiscourse strategies should be adopted by poster authors depending on the practices and expectations of their academic community.


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Chapter 3: Data collected


Chapter 3: Data collected 3.1 Introduction The present chapter first introduces the corpus of academic posters and then explains in detail the various reasons and principles behind the corpus design. Fundamental corpus design principles such as purpose, representativeness, balance, and size have driven the implementation of the corpus and these were applied to the present work. The reasons behind the choice of discipline and subdisciplines are explained and the background information study, a central element in the construction of the present corpus, is explained in Section 3.5. The results from the background information study set important parameters and justify the selection of posters; these parameters are described in Section 3.5.3. The retrieval of posters is explained in Section 3.6, where I describe the various databases, websites, and online journals consulted for the selection of the posters. The final section of the chapter describes the various decisions taken regarding the naming, formatting, and stor- age of files. 3.2 Why a corpus of academic posters? As explained in Chapter 1, the present study analyses academic poster presentations belonging to two different subdisciplines (Clinical Psy- chology, High Energy Particle Physics) and one discipline (Law). The reason for constructing a specialised corpus of academic posters is that, as explained in Chapter 2 (Section 2.5.4) there are currently no cor- pora that collect and annotate academic posters drawn from different disciplines so as to permit a cross-disciplinary linguistic and semiotic 82 analysis. This gap in the literature has prevented, so far, the realiza- tion of...

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