Youth Magazine Discourse and Sociocultural Shifts in «Salut les copains» (1962–1976)
1 and in certain clothing styles and in forms of behaviour that are expressed in the “buddies/mates” concept’ (Charon 2002: 23).28 In addition, SLC is classified by Pires as an example of la presse des idoles (idol press), already established in France by the magazine Disco Revue (1961–1964) (Pires 2003: 85): ‘titles devoted uniquely to the singing scene’, but ‘more interested in personalities than music itself ’ (Pires 2003: 78). While representing a substantial innovation within French magazine publishing, SLC may also be situated broadly in relation to a number of long-standing traditions in French magazine publishing: la presse des jeunes, ‘youth interest titles with a very wide remit, ranging from news to science and technology, history, and culture’ (Pires 2003: 78). Recognizing this ‘incomparable diversité et variété’ (Charon 2003: 224), Charon goes on to draw three main generic distinctions within the French youth press (‘la presse des jeunes’), which had arisen by the 1960s: the educational, civic and moral ‘presse éducative’, which stretches as far back as Le Journal d’éducation, founded in 1768; ‘la presse distractive’ (literally magazines designed to enter- tain and amuse),29 established at the start of the early twentieth century, notably the comic magazine; and ‘la presse “ados”’ (‘teen press’), of which SLC is a prime example (Charon 2002: 10–14; Charon 2003: 228). As Charon comments, in recent years there has been a significant amount of cross-fertilization at work between these three genres, which have increas- ingly influenced...
You are not authenticated to view the full text of this chapter or article.
This site requires a subscription or purchase to access the full text of books or journals.
Do you have any questions? Contact us.Or login to access all content.