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Perspectives in Communication Studies

Festschrift in Honor of Prof. Dr. Ayseli Usluata

Edited By Ayşe Binay Kurultay and Burcu Sabuncuoğlu Peksevgen

This book brings together friends and colleagues of Prof. Dr. Ayseli Usluata who cherish her as a person as well as an academic. As we have all experienced, Prof. Usluata’s major passion is advancing academia as an interdisciplinary collaboration. Thus, this book’s aim is to bring together current original works in communication studies and business communication fields. This volume is intended to provide an intellectual, multi-faceted and balanced collection of writings from various academic fields with a communication focus. Academic articles in this book range from branding cases to advertising studies and to media education.

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Esra Atilla Bal, Selma Çetinaslan Arıkan & Sezer Cihan Çalışkan - Personality, Values and Career Concerns as the Employee Related Antecedents of Influence/Political Tactics in Organizations

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Esra Atilla Bal, Selma Çetinaslan Arıkan & Sezer Cihan Çalışkan

Personality, Values and Career Concerns as the Employee Related Antecedents of Influence/Political Tactics in Organizations

Strategic interpersonal behavior to shape or influence impressions formed by an audience is not a new field. Plato spoke of the “stage of human life” and Shakespeare crafted the famous sentence “All the world’s a stage, and all the men and women merely players” (Leary & Kowalski, 1990, p. 1). In the 20th century, Erving Goffman also followed a dramaturgical analogy in his seminal book The Presentation of Self in Everyday Life in which he said, “All the world is not, of course, a stage, but the crucial ways in which it isn’t are not easy to specify” (Leary & Kowalski, 1990, p. 3).

Most of social life involves influencing other people and being influenced by them. Although many of us do not like to see ourselves as engaged in a continual struggle for social influence, people spend a great deal of their time trying to lead others to respond as they would like. People try to influence others through a variety of means. They may try to persuade them through reason or appeals to emotion, play upon their sympathy, provide incentives for desired behavior, shame them into compliance, or threaten them into submission. One important set of tactics for influencing other people involves self-presentational behaviors. Self-presentation (which is also called impression management) involves...

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