Development, Application and Perspectives
This book deals with the feasibility analysis of market-oriented Higher Education Institutions based on the data of international field survey. The topics under examinations require the use of qualitative methods: guideline-oriented open expert interviews in different countries for data collection, content analysis of the survey data, and proposal of a Balanced Scorecard application in the Higher Education Institution management. Based on the elements of New Public Management methodology the author elaborates a detailed development plan usable as a model to restructure a Higher Education Institution to cope with the challenges of the Future.
2 Higher Education Institutions in Germany and Selected Countries
2.1 Presentation of the Problem
In this chapter, I shall discuss the current situation of HEI in Europe, focusing on the management systems in use. New Public Management will be also introduced as a management tool that will help the HEI deal with the challenges of the future.
Today, advanced societies are in the process of transformation from an industrial society to a knowledge society. Society and economy are grouped by a factor of knowledge. At the same time, knowledge as a competitive edge has become a primary factor of production. These rearrangements result in increasing importance of knowledge and research. The regulation of HEI by the force of the education market will establish itself as a control pattern.1 This means, the public institutions – such as HEI – will have to be more competitive in the future. There is an economisation at the macro level.
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