Edited By Süheyla Nil Mustafa and Ayşe Dilara Bostan
Mainstream media offer audiences identities in accordance with certain definitions of “normal behavior” as given in hegemonic discourses. This book explores the hegemonic/normative discourses circulating in the Turkish mainstream media. Such an analysis provides the mental codes and frameworks offered to the ordinary Turkish people “subjected” to the mass media throughout their daily lives. Each chapter employs different methods for discursive analysis and media formats. Since the authors inquire into the socio-political reality and conjunctures upon which these media discourses are constituted, the book offers much to those readers investigating both the Turkish media and the socio-political transformation that took place in Turkey in the past two decades.
Chapter 3 The Representations of Family and Gender as a Consensus Narrative in the Film Aile Arasında (Ayşe Dilara Bostan)
Ayşe Dilara Bostan
Abstract: Aile Arasında (Among the Family) is a mainstream production directed by Ozan Açıktan and written by Gülse Birsel. It came to the theaters in 2007 and was successful in the box office. While Gülse Birsel, who is also the screenwriter of sit-com series such as Avrupa Yakası (2004–2009), Yalan Dünya (2012–2014) and Jet Sosyete (2018–2020) is quick to produce content that reflects the social reflexes, she also plays with and expands the current borders of many codes pertaining to issues such as subject, gender roles, and family in these shows. In the contemporary neoliberal social setting, family institution in Turkey and gender roles, which cannot be considered separately from this institution, are in a state of change. The discourse of the film questions the traditional family structure in Turkey and the masculine & feminine identities that are shaped in accordance with this family type. This study examines how this film problematizes the heteronormative gender roles in Turkey in terms of family institution and the kind of preferences it made while reconstructing the representations of family. Algirdas Julien Greimas’s Semiotic Square Model is used in order to analyze the narrational codes and representations in the film. This study aims to reveal and discuss the narrative elements that make the consensus narrative possible through the family and gender representations highlighted in Aile Arasında.
Keywords: Mainstream Turkish cinema, Neoliberalism, Representation, Discourse analysis.
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