In Memory of Michael Clyne- In Collaboration with Catrin Norrby, Leo Kretzenbacher, Carla Amorós
Edited By Rudolf Muhr
Chiara MESSINA: Researching a Language for Special Purposes within a Non-Dominant Variety: An Overview based on the Example of Austrian German
In: Rudolf Muhr (ed.) (2012): Non-dominant Varieties of pluricentric Languages. Getting the Pic- ture. In memory of Michael Clyne. Wien et. al., Peter Lang Verlag. p. 107-128. Chiara MESSINA (Università degli Studi di Milano/Genova, Italy) firstname.lastname@example.org email@example.com Researching a Language for Special Purposes within a Non-Dominant Variety: An Overview based on the Example of Austrian German Abstract Up to now, talking about pluricentricity of the German language has mostly implied talking about general language. However, investigations into general language do not exhaust the wide field of research about non-dominant varieties (NDV). Not only are LSP the tools used by ex- perts in their everyday communication, but due to their denotative function LSP also tell us a lot about the country or system they are used in and the people who use them. As a consequence, LSP represent a very promising research topic as far as NDV are concerned. This paper deals with the Austrian Standard Variety of German and presents an introduc- tory study of the Austrian Language of Economy. Our aim is to illustrate the main issues that have to be considered when carrying out research on LSP within a NDV and to propose adequate methods to deal with these issues. 1. Introduction – The Austrian Standard Variety When thinking about Austrian German, most German speakers think of a few names of food specialities uttered with a nasal pronunciation. Of course, this is a raw simplification. Talking about Austrian German implies talking about lin- guistic features at all...
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