Reframing the Relations of Media, Knowledge, and Innovation in Society
Edited By Hubert Knoblauch, Mark D. Jacobs and René Tuma
Culture, Communication,and Creativity
Culture, Communication, and Creativity Reframing the Relations of Media, Knowledge, and Innovation in Society Definitions of “culture,” a core term shared by the humanities and the social sciences, are contested and changeable. But there is general agreement that culture has to do with meaning and that culture serves to guide to social action. In recent years, culture is increasingly seen to be “productive”—by economists and political scientists, as well as sociologists and anthropologists. “Creativity”—until recently a mar- ginal topic of academic interest—has attracted increasing attention as a cultural product. Creativity becomes a formula guiding action in many societal fields, such as business, city planning, and education. The demand for creativity ranges from the individual level of “crea- tive subjects” to the intermediate level (“creative cities”) up to nation- al societies (“creative classes,” creative nations) and even international governance organizations. Yet the concept lacks precision. The sociolo- gy of culture should be able to help remedy that; indeed, the increased attention to creativity indicates an increasing interest in culture. But with the notable exception of Sales and Fournier (2007), there has been little analysis of the relation of creativity to culture. Contributors to that volume not only demonstrate how communication and information technologies affect innovation—and in particularly creativity—stressing the increased importance of knowledge in contemporary society. The present volume too emphasizes in its analysis the concept of “communication.” It is the premise of this volume (and of the confer- ence that inspired it) that the rising...