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Contextual Approaches in Communication

Edited By Corina Daba-Buzoianu, Hasan Arslan and Mehmet Ali Icbay

Contexual Approaches in Communication is a collection of papers by researchers from several different institutions on a wide range of communication issues: social responsibility, social media, cyberbullying, interpersonal communication, gender issues and the impact of Facebook, advertising, television and mobese cameras. The book addresses educators, researchers, social students and teachers and it will also be useful to all those who interact, one way or another, with both students and teachers in a communication context.
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A Recommendation of Using Location Density Gathered from Wireless Networks for Human Science

Extract



Introduction

Deploying big data analytics methods on mobile network subscriber’s location data not only gives an opportunity for mobile operators to bring new revenue generating products to the markets but can also be used for social benefits purposes. In this study, we will briefly explain how huge and precious mobile subscriber location density data is used for social benefits besides for business purposes, such as in the medical, disaster, and transportation planning areas. For example, if location data such as how many people has travelled from one specific area to another within a city during rush hour and which routes they have preferred can be gathered from mobile network subscriber data, then the best transportation plans can be created for city residents in order to decrease time wasted and money. We will share the statistic results for the use cases in which we have performed big data analysis on real mobile subscriber data.

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