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Culture, Communication, and Creativity

Reframing the Relations of Media, Knowledge, and Innovation in Society

Edited By Hubert Knoblauch, Mark D. Jacobs and René Tuma

It is the premise of this volume that the rising importance of creativity in modern culture is related to dramatic changes in communication. In the last decades we have witnessed a revolutionary change in the ways we interact with one another. This transformation of the structure of communication is one of the most decisive aspects of the creativity of culture. The full aim of this volume therefore is to explore the resulting transformation in the relations of culture, creativity, and communication.
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Communication Culture and Powerpoint

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HUBERT KNOBLAUCH

Introduction

The humanities have witnessed an impressive “cultural turn” within the last decades. Next to the establishment of the broad field of cultural studies, the study of culture seems sometimes to become synonymous with the humanities. Within the German tradition of the humanities, the cultural turn is much like a “déjà vu”: the Geisteswissenschaften had been preoccupied with meaning, and meaning lay at the very heart of the foundation of sociology in Germany. While Geertz (1973) argued for the necessity of interpretation and meaning at the beginning of the cultural turn, meaning and interpretation have constituted the basic categories ever since Max Weber’s foundation of the “verstehende” sociology (Weber 1980/1922).

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