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Creating Public Trust

An Organisational Perspective


Barbara Kozuch and Zbyslaw Dobrowolski

The aim of this book is to outline an organisational perspective in exploring public trust. A public management model, adopted for ongoing considerations, covers both changes in public organisations themselves, namely in their internal environment, as well as changes spurred by dynamic shifts in the external environment, such as the management system as a whole. The study attempts to demonstrate that efficient functioning of public organisations has a significant impact on shaping relationships based on trust within and between organisations. It also presents the concepts of corruption, fraud and trust. The research completed with regard to the organisational perspective of creating public trust is a contribution to the advancement of organisational theory.
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In its long-term research objectives the European Union places an emphasis on the issues of the civic society, including modernization of public administration and collaborations between organizations from a wide variety of sectors. It is connected with a necessity to streamline operations within the public sector. In this process an immense significance is given to public trust. In relationships between entities from public domain trust proves to be a distinctive feature reinforcing their potential for providing public services.

Issues dealing with public trust are hardly a novelty. Research to date, however, has focused more on changes in the psychological and political meaning of this phenomenon. They failed to address questions on what changes need to be brought about throughout an organization so as to make it capable of creating and restoring public trust. The current state in this respect is not known. The research conducted represents an attempt to partially bridge an existing gap.

In the today’s public management, two trends explicitly come to the fore. The first entails a departure from reiteration and duplication of activities as well as execution of instructions so as to emphasize creativity in problem solving, whereas the other involves establishing relationships not only within the public sector, but also through collaboration with organizations from the same and other sectors. Therefore, an organizational perspective in exploring public trust has gained prominence.

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