Why are we so obsessed with cars?
Shiny objects of desire, cars never cease to fascinate us. As symbols of freedom they return again and again in art and film, even if real freedom is sometimes only achieved in the final explosive crash – the climax of the sheer exhilaration of speed.
‘Car crash culture’ is a symptom of the twentieth century, Ricarda Vidal argues in this book, revealing that our love of the car and technology is caused by the continuing influence of turn-of-the-century ideas: the Futurist technological utopia and the Romantic return to nature and desire. Artists, writers and filmmakers have explored this troubled love affair with the automobile throughout the past century. The work of F. T. Marinetti, Giacomo Balla, Jack Kerouac, Andy Warhol, Jean-Luc Godard (
Week End), Richard Sarafian (
Vanishing Point), J. G. Ballard and David Cronenberg (
Crash), Quentin Tarantino (
Death Proof) and Sarah Lucas, among others, are shown to pursue these ideals, even as developments in modern cities and telecommunications continue to change the nature of speed and technology.
While the first half of the twentieth century was concerned with the celebration of speed and acceleration, the car crash has now become an obsession of contemporary culture. Vidal concludes that our attraction to the car crash reflects the contemporary way of life in the West, which is defined by a Futurist technophilia, a Romantic longing for a higher meaning and an undeniable infatuation with the automobile.
Oxford, Bern, Berlin, Bruxelles, Frankfurt am Main, New York, Wien, 2013. 235 pp., 27 b/w ill., 8 coloured ill.
«This book is full of rich and unexpected readings of works that deal with our deepest fears and excitements in the twentieth-century
duel between humanism and technology. Eschewing any easy moralism, alive to speed as both ‘the only divinity’ today and its
potential horror, Vidal’s book is a clear-eyed reading of high points of a new, more grim romanticism, in which the crash
is the spectacle of finitude. ‘Death and Desire in Car Crash Culture’ is a brilliant reading of the convergence of desire
and technology in some of the most challenging works of modern culture.» (Enda Duffy, Professor of English at the University
of California, Santa Barbara, author of ‘The Speed Handbook: Velocity, Pleasure, Modernism’)