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Langfristige Absatzplanung im Versandhandel

Dargestellt am Beispiel der Universalversender

Series:

Heinz Hellbusch

BIC Classifications

  • Economics, finance, business & management (K)
    • Business & management (KJ)
      • Business studies: general (KJB)
      • Management & management techniques (KJM)
        • Management of specific areas (KJMV)
          • Production & quality control management (KJMV5)
          • Sales & marketing management (KJMV7)
          • Distribution & warehousing management (KJMV9)

BISAC Classifications

  • Business & Economics (BUS)
    • BUSINESS & ECONOMICS / Advertising & Promotion (BUS002000)
    • BUSINESS & ECONOMICS / Marketing / General (BUS043000)
    • BUSINESS & ECONOMICS / Marketing / Research (BUS043060)
    • BUSINESS & ECONOMICS / Operations Research (BUS049000)

THEMA Classifications

  • Economics, Finance, Business & Management (K)
    • Business & Management (KJ)
      • Business studies: general (KJB)
      • Management & management techniques (KJM)
        • Management of specific areas (KJMV)
          • Budgeting & financial management (KJMV1)
          • Production & quality control management (KJMV5)
          • Sales & marketing management (KJMV7)
          • Distribution & logistics management (KJMV9)
      • Sales & marketing (KJS)
        • Brands & branding (KJSC)