Literaturrezeption, Medienwirkung und Jugendmedienschutz
Edited By Christine Ansari
Gudrun Marci-Boehncke (Dortmund) - Authentizitätsversprechen in konvergenter Vermarktung: Axiologische Überlegungen zur interkulturellen Jugendliteratur am Beispiel von Nicolai Lilins „Sibirische Erziehung“
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Gudrun Marci-Boehncke (Dortmund)
Authentizitätsversprechen in konvergenter Vermarktung: Axiologische Überlegungen zur interkulturellen Jugendliteratur am Beispiel von Nicolai Lilins „Sibirische Erziehung“
Abstract: Literature that offers incentives for intercultural learning and furthermore suggests youth-cultural attractiveness, even authenticity, can be very beneficial to contemporary reading promotion. The novel “Siberian Education”, centred on the Urki clan in Transnistria, focused on the narrator-character “Nicolai” and written by Nicolai Lilin, promises a mixture of underground, war, violence and the solitary hero. The 2013 film adaptation of the plot, which stars John Malkovich in the role of the grandfather, the moral compass for the young protagonist, reduces the existing – albeit not easily identifiable – ambiguity of the literary text to a flat story of inverted morality, staged in a way so that evil appears as good.
This contribution analyses the staging of the market and poses questions – from the perspective of literature didactics where appropriate – about boundaries of this literary game with the reader and his or her trust. The text is taken seriously as an intercultural text; the fiction of authenticity is called into question against the background of its convergent staging. Not just the text itself, but the reviews and advertising texts in particular render the boundary between literature and reality indistinguishable. In dealing with this plot, intercultural learning, youth-culturally attractive literature, staged promises of authenticity and aesthetic appreciation enter a challenging area of conflict with the strategies of the market and the possibilities of adolescent readers...
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