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A Solution for Transnational Labour Regulation?

Company Internationalization and European Works Councils in the Automotive Sector

Axel Hauser-Ditz, Markus Hertwig, Ludger Pries and Luitpold Rampeltshammer

This book examines the role that European employee representatives play in the restructuring of firms. In a globalized economy, company internationalization and transnational restructuring are of growing concern for employees and trade unions. In the European Union, the still rather new institution of European works councils provides basic rights for employees. Using examples of eight large automotive manufacturers like Volkswagen, GM or Toyota, the volume analyzes the internationalization strategies of the companies and the effects of European works councils, pointing to a high degree of variation in strategies and effectiveness of cross-border employee representation.
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Chapter 4: Daimler

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Chapter 4:  Daimler

4.1  The Daimler AG Group

4.1.1  History and characteristics of Daimler AG

Daimler AG, with its headquarters in Stuttgart, is one of the oldest car manufacturing companies in the world. The company was founded under the name Daimler Benz AG in 1926 through a merger of the Daimler Motoren Gesellschaft (established in 1890) and Benz & Cie Rheinische Gasmotorenfabrik (established in 1883). The company has produced cars, commercial vehicles and diesel engines since the early twentieth century. From 1933 up until the end of the Second World War, the company was heavily engaged in armaments production. Following the Second World War, the company undertook a number of acquisitions that eventually led to its becoming the largest German industrial undertaking.

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