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Women Lead

Career Perspectives from Workplace Leaders

Edited By Tracey Wilen-Daugenti, Courtney L. Vien and Caroline Molina-Ray

Women are taking the lead in today’s workforce. They hold half of America’s jobs, 51% of supervisory and managerial positions, and nearly 60% of all college degrees. A woman starts a business in the U.S. every 60 seconds. Without women, the U.S. economy would be 25% smaller than it is today.
Women Lead is an in-depth examination of women’s role in today’s workplace. Drawing on interviews with nearly 200 women leaders, and survey responses from more than 3000 male and female managers, the book explains 21st-century career trends and provides practical advice to help women excel in the new world of work. Readers will discover facts, figures, and real-life stories about leadership, education, and career planning, and learn how women are using negotiation, networking, and other collaborative practices to lead their organizations into the future.
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6. Technology: How Being Tech Savvy Can Give Women an Edge

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Technology

How Being Tech Savvy Can Give Women an Edge

Every hour, Apple sells 16,000 iPhones and 5,400 iPads.1 Every month, a typical American spends 60 hours online, adding up to a solid month out of every year.2 Six billion mobile phone subscriptions now exist, the equivalent of 87% of the world’s population.3 Facebook, founded in 2004, now has 901 million global users;4 Twitter, founded in 2006, generates 1 billion tweets every 3 days.5 The Kindle sold an estimated 18 million units in 2011,6 and e-book sales now surpass paperback sales on Amazon.com.7

The rise of the Internet has been the largest driver of social and business change in the past decade. It’s changed everything from how and where we work to how we find information, shop, become educated, manage our money, communicate with friends and family, and seek out new experiences in the nonvirtual world. Globally, women have embraced the Internet in vast numbers, and are using technology in ways both innovative and pragmatic to achieve work-life balance, start and grow businesses, network, and find jobs. This enthusiasm for technology will hold women in good stead, as nearly all the best jobs of the future will be technology heavy, and those who are comfortable with and willing to learn new technologies will be most in demand. ← 95 | 96 →

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