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Perspectives in Communication Studies

Festschrift in Honor of Prof. Dr. Ayseli Usluata

Edited By Ayşe Binay Kurultay and Burcu Sabuncuoğlu Peksevgen

This book brings together friends and colleagues of Prof. Dr. Ayseli Usluata who cherish her as a person as well as an academic. As we have all experienced, Prof. Usluata’s major passion is advancing academia as an interdisciplinary collaboration. Thus, this book’s aim is to bring together current original works in communication studies and business communication fields. This volume is intended to provide an intellectual, multi-faceted and balanced collection of writings from various academic fields with a communication focus. Academic articles in this book range from branding cases to advertising studies and to media education.

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Ayşe Binay Kurultay & Burcu Sabuncuoğlu Peksevgen - Introduction

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Introduction

This book brings together friends and colleagues of Prof. Dr. Ayseli Usluata who cherish her as a person as well as an academic. As we have all experienced, Prof. Usluata’s major passion is advancing academia as an interdisciplinary collaboration. Thus, this book’s aim is to bring together current original works in communication studies and business communication fields. This volume is intended to provide an intellectual, multi-faceted and balanced collection of writings from various academic fields with a communication focus.

We wanted to start the book with a professional tribute from Prof. Usluata’s colleagues from the Association for Business Communication and continue with personal tributes of her family members and colleagues. Assoc. Prof. Dr. Ata Bilgili, Prof. Usluata’s niece and his son Derin Bilgili start the personal tributes with their piece titled The Lady Who Taught Us The Meaning of Ethics. Muzaffer Bilgili, Prof. Usluata’s sister writes about her in a piece titled Karlar Prensesi (Snow Princess). Bedrettin Dalan, founder of Yeditepe University, writes about Prof. Usluata in his tribute Sempatik ve Sıcak Bir İletişim Simgesi (A Loveable and Warm Symbol of Communication). Prof. Dr. Carol Roever and Prof. Dr. Jim Roever write about their experiences with Prof. Usluata during their semester at Yeditepe University in 2005. In his piece Ayseli Usluata ile Boğaziçi de, Yeditepe de Mutluluk, Yaşama Sevinci Dolu (Both Bosphorus and Yeditepe are Filled with Happiness and Zest for Life with Ayseli Usluata), long-time friend...

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