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The Media and International Communication


Barbara Lewandowska-Tomaszczyk, Tomasz Pludowski and Dolores Valencia Tanno

The twenty-first century is witness to complex social, political, and cultural phenomena transforming the world in which we live. There are numerous aspects to this global process; most of them, however, are related one way or another to the media of communication which foster and accelerate it. The chapters in this book approach media and international/intercultural communication from various global perspectives. The authors provide insight into the impact of media on different contexts, cultures and nations. One theme that weaves its way throughout this collection of essays is an intercultural one, broadly defined as the contact point between two cultures that changes both to some degree. Scholars from different places in the world try to understand, explain and/or argue from a variety of traditions, perspectives and values. They examine the contact point between culture and identity, media and culture, art and media, technology and translation, theater and culture, etc., in order to better understand how and to what degree changes occur.
Contents: Barbara Lewandowska-Tomaszczyk: European citizenship, national identity and social imagery – Irmina Wawrzyczek/Zbigniew Mazur: ‘Wyspiarze’ v ‘biało-czerwoni’: the discursive construction of national identities in the Polish sports press 2004 – Iwona Mazur: Polish editions of international magazines: are they vehicles for glocalization? – Łukasz Wordliczek: The impact of public opinion polls on foreign policy in Poland and the United States. The case of war in Iraq – Hanna Szewczyk: Pout or charisma? The representations of actors and actresses in popular British film magazines – Philip Young: As clear as your conscience. The influence of ethical frameworks in public relations practice – Iwona Witczak-Plisiecka: Language attitudes, law and the media in the united Europe - the case of minority languages in Ireland and Great Britain – Robert Beveridge: Nation or region? Media policy in Scotland – Rob Campbell: The export of British journalism to the USA: a preliminary survey – Tomasz Płudowski: Recent criticisms of American media and journalism, and the Media Reform Movement – Grażyna Zygadło: Mythical space(s): revisions of the American west – Rukhsana Ahmed/Min Wha Han: The process of representation of Muslim women in the U.S. media: a rhetorical analysis of texts and countertexts – Paweł Laidler: Different aspects of freedom of the press in the United States Supreme Court’s decisions – Richard Profozich: The commercialization of American media and its effect on news reporting – Dolores Valencia Tanno: Intercultural communication: its theories, its practices, its value – M. Antonieta Gallegos-Ruiz/Robin Larsen: Universidad Intercultural: a poem, seven languages, and a 30-year-old dream – Konca Yumlu/Dilek Yeşiltuna: Acceptance of internationally based genres in Turkey – Martine de Clercq: Media as cultural mediator for communication as community-making; the role of academia and books – Adam Bednarek: Some observations on Canadian verbal culture in Toronto – Joanna Ślósarska: Metaphors in modern cosmologies as a tool to communicate the common image of the world – Mariusz Bartosiak: Theatrical communication: possibilities and limitations – Magdalena Cieślak: High-pop: Shakespeare revisiting mass culture – Kevin Magee: Kino-eye and the projectivist breath-space: Dziga Vertov’s and Charles Olson’s founding affinities – Przemysław Żywiczyński: Politeness and aggression: a study of message board communication – Todd S. Frobish: Portents of the potent pornographer: a rhetorical examination of the ten online strategies successful pornographers exploit to earn profit – Małgorzata Sokół: Private self and institutional self in academic e-discourse: the case of an electronic seminar – Tomasz Fojt: Globalization - localization tensions – Łukasz Bogucki: Subtitled, dubbed or voiced-over? Choices in audiovisual translation – Małgorzata Kul: Metaphonology in text messages.