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Social Media in the Classroom

Edited By Hana S. Noor Al-Deen

Social Media in the Classroom provides a comprehensive resource for teaching social media in advertising, public relations, and journalism at the undergraduate and graduate levels. With twelve chapters by contributors from the United States, the United Kingdom, and Australia, this volume provides original scholarly work which encompasses a wide range of methodologies, theories, and sample assignments for implementing social media. This book is an excellent resource for preparing students to transform their personal skills in social media into professional skills for success in the job market.
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About the Editor


Hana S. Noor Al-Deen (Ph.D., State University of New York, Buffalo) is a professor of communication at the University of North Carolina Wilmington. She has postdoctoral education in digital multimedia and 3D computer animation from three universities. Noor Al-Deen has been involved with digital technology for more than three decades starting with her doctoral dissertation, “Corporate Teleconferencing: Audio, Video, and Computer.” She has been teaching courses in social media, digital multimedia, 3D animation, advertising, mass communication, and intercultural/international communication.

Noor Al-Deen was the lead co-editor of the books Social Media and Strategic Communications (2013) published by Palgrave Macmillan, United Kingdom and Social Media: Usage and Impact (2011) published by Lexington Books as well as the editor of the book Cross-Cultural Communication and Aging in the United States (1997) published by Lawrence Erlbaum Associates/Routledge. Also, her work has appeared in books published by Sage Publications, Greenwood Publishing, and Roxbury Publishing as well as in journals such as International Journal of Advertising, World Communication Journal, and Global Media Journal. Among her journal articles was “The Evolution of Rai Music” published by Journal of Black Studies in 2005 and republished by Sage Publications in 2011 in a “four volume distillation of the best that has been thought and published in the academic study of Popular Music.” Noor Al-Deen was a consulting editor of the International and Intercultural Communication Annual. She was a book proposal reviewer for Sage Publications and Allyn & Bacon Publishing, a journal reviewer of International &...

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