New Directions, New Challenges
Chapter 13: Financial Challenges of 24-Hour News Channels
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Financial Challenges of 24-Hour News Channels
ROBERT G. PICARD
News channels, like all broadcast channels, face fundamental cost and revenue challenges that require them to produce and make available content at costs that can be covered by their sources of revenue. News channels typically operate at lower cost per hour for programming than other channels, however, because they do not have to invest in risky—but highly demanded—original drama and comedy or to engage in heavy rights competition for sports rights and desirable contemporary films.
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