New Directions, New Challenges
Edited By Stephen Cushion and Richard Sambrook
Chapter 23: Where Infotainment Rules: TV News from India
← 294 | 295 →CHAPTER TWENTY THREE
Where Infotainment Rules: TV News from India
DAYA KISHAN THUSSU
In a complex, globalized world, international news is in the process of transformation, partly as a result of an increasingly mobile and globally networked and digitized communication infrastructure together with the digitization of content, enabling global and instantaneous circulation of television news across continents. While the imbalance in the flow of news—from the media-rich North (and within it a US-UK core) to the South—continues to define global television news, the traditional domination of Western, or specifically American, media is diminishing, and, more importantly and arguably, being challenged (Nordenstreng and Thussu, 2015) by the availability of television news from such diverse countries as Russia, China, Iran and Qatar. In this chapter, I focus on how Indian television news is aiming to reach a global audience.
Indian perspectives on global affairs are accessible abroad via such channels as News 18 India (part of the TV-18 group), Headlines Today, as well as NDTV 24x7 (part of New Delhi Television Group), which has provided serious quality news programming now for a quarter of a century. All three are private networks, while the Indian state broadcaster Doordarshan (DD) remains one of the few major state news networks not available on television screens internationally, at a time when global television news in English has expanded to include inputs from countries where English is not widely used, notably China’s CCTV...
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