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Research Methods in Africana Studies | Revised Edition


Serie McDougal III

The revised edition of Research Methods in Africana Studies is a major contribution to the discipline of Africana studies and social science involving people of African descent in general. The first edition was the first of its kind, offering instruction on how to conduct culturally relevant critical research on Africana communities in the American context, in addition to the African diaspora. The revised edition contains a collection of the most widely used theories and paradigms designed for exploring, explaining, and advancing Africana communities through science. The relevance, strengths, and weaknesses of every major method of data collection are explained as they relate to the lived experiences of the Black world. It stands alone as the only textbook that details empirical methods in the service of the collective advancement of Africana peoples.

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Chapter 8: Non-reactive Methods


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Unobtrusive or non-reactive research refers to measures that are not obtrusive. In obtrusive research, participants modify their reactions or responses when they know that they are involved in a study. In unobtrusive research, people are not aware that they are being studied and so are not reactive to the research practice. An unobtrusive approach can make it easier to collect data. Analysis of material and visual culture, physical evidence, content analysis, secondary analysis, and historiography will be addressed in this chapter.

Material and Visual Culture

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