Global Views with Local Perspectives
Segev provides a comparative analysis of the international scope of online newspapers, news portals, and news aggregators in different languages and cultures, using innovative web mining techniques and network analysis. This book explores the theory of news flow around the world, and analyses many of its dimensions such as the global standing of the United States, the Middle Eastern conflicts as seen around the world, and, the effect of financial news. In doing so, the book unveils new patterns, meanings and implications of international news on our perception of the world.
Following these insights, the author discusses the opportunities and challenges of studying international news flow online in the future, and how this field of research can be further developed theoretically and empirically.
Chapter 4. International News Is American
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INTERNATIONAL NEWS IS AMERICAN
In the first part of the book it was found that the main factors that make countries newsworthy are generally similar around the world. In particular, national trait variables, such as the economic power of a country, were found to be significant factors of its news prominence. One of the results of this finding is that a general global view is perpetuated in which the US and its international affairs are presented at the very center of the world. This chapter evaluates the significance of the US as the world news leader, based on the results of a study conducted with Menahem Blondheim (Segev & Blondheim, 2013b).1
The particularly high prominence of the US in world news is partly related with its large influence over the global media market. In “The Media are American” Jeremy Tunstall (1977) argued that American content dominated the world media. This trend, however, was reversed according to Tunstall (2008) four decades later. The US has gradually lost its media power and global influence, while regional media production centers have risen in Africa, Asia, Europe, the Middle East, and South America. Tunstall distinguished between big- and small-population countries. In the most highly populated regional centers, to include China, India, Russia, Brazil, and Mexico, he found that the overall level of media imports gradually decreased below ← 65 | 66 → 10%. These countries have become media hubs for the smaller countries in the...
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