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Connect With Your Management On-The-Go

In collaboration with Simal Celikkol

Edited By Mehmet Naci Efe

A challenging journey for managers to succeed by following 13 paths… Visionary and curious academicians sailing to new horizons…Yes! The journey is long, tiring but how success is easily achieved? There is no change without pain! Management on the Go covers different aspects of today’s management which can be both used as a handbook by executives who want to keep up with the pace of scientific advancements, as well as a road map for academics to turn towards innovative management systems.

You are invited to embark on a journey from topics that have become outdated in the literature to approaches that will arouse excitement and curiosity about future. Each chapter is written based on sector experiences by 13 academicians located in 5 different universities in Turkey and now reaches you dear readers.

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Chapter 10 Artificial Intelligence in Management: Mustafa SUNDU


Mustafa SUNDU

Since humanity has existed, there are management processes and applications. (Pindur et al. 2013, 59). On the essence of managerial activities, there is an effort to create an effective result by using resources efficiently. For this purpose, managers exploited all the existing information and technology in management processes. For example, ramps and pulley techniques, existing at that time, were used in the construction of pyramids in ancient Egypt (Edwards 2003, 340–341). In the industrial age, managers have used machines and automation techniques to increase productivity and efficiency. 585,400 low-cost Ford T model vehicles were manufactured in 1916 (Williams, K. et al. 1992, 550–555). Throughout the 20th century, computer technologies have made the greatest impact on human culture and life in every field from social life to business world (Ceruzzi 2013, 6–16). The computer, with the ability of processing data, has been the biggest supporter of managers. During World War II, managers used computers to decrypt enemy cryptos, which was a compelling task for the human brain (Mardia & Cooper 2012, 3). With the emergence of personal computers in the 1970s, all businesses, small and large, began to use the computer in a way that supports their management activities. The invent of the internet in the 1990s triggered the development of artificial intelligence (AI) and related applications. Especially, thanks to the internet and computer technology, it has become possible to obtain, store and analyze large amounts of data. Available big data facilitated learning...

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