Edited By Agnieszka Kampka and Katarzyna Molek-Kozakowska
Anne E. Porter - ‘Responsibilizing’ the youth: The rhetoric of civic participation in the World Bank’s 2009 climate change essay competition
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Anne E. Porter
‘Responsibilizing’ the youth: The rhetoric of civic participation in the World Bank’s 2009 climate change essay competition
Rhetorical analysis concerns itself with the investigation of communicative practices that are essential to deliberative democracy and “rhetorical citizenship.” (Kock, Christian/ Villadsen, Lisa: “Introduction, Citizenship as a Rhetorical Practice”. In: Kock, Christian/ Villadsen, Lisa (eds.). Rhetorical Citizenship and Public Deliberation. Pennsylvania State University Press: University Park, PA 2012, p. 1) In contemporary society, complicated issues like climate change require the involvement of multiple stakeholders. Because of the international, as well as intergenerational, dimensions of climate change, the views of global youth are especially vital in discussions of this issue – and, in recent years, major transnational actors have conducted various kinds of knowledge-making activities to promote and/or frame environmental awareness among global youth. Among these activities, essay contests often figure prominently under the broader umbrella of youth participation or civic engagement, but the rhetorical mechanisms of such contests have rarely been scrutinized. In this chapter, I examine the ways in which the rhetoric of youth civic engagement operated in the World Bank’s 2009 youth climate change essay competition. Using the tools of rhetorical analysis, I examine documents published by the World Bank during its “Knowledge for Development era,” (Enns, Charis: “Knowledges in Competition, Knowledge Discourse at the World Bank during the Knowledge for Development Era”. Global Social Policy 15 (1), 2015, p. 61) as well as...
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