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Contextual Approaches in Communication

Edited By Corina Daba-Buzoianu, Hasan Arslan and Mehmet Ali Icbay

Contexual Approaches in Communication is a collection of papers by researchers from several different institutions on a wide range of communication issues: social responsibility, social media, cyberbullying, interpersonal communication, gender issues and the impact of Facebook, advertising, television and mobese cameras. The book addresses educators, researchers, social students and teachers and it will also be useful to all those who interact, one way or another, with both students and teachers in a communication context.
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Reflections of Gatekeeping on Social Media



Communication and media have been subjected to great change since the period when the Persian Empire brought the first mailing services into being in 550 B.C. 2600 years later, it has become so important for people to access information (Büyükşener, 2009, p. 19). In particular, the printing press paved the way for conveying information to larger masses and enabled more people to use that information. On the other hand, this process has brought along the challenge of the accession of reliable information (Burke, 2005, p. 25–75).

The most prominent change that came about in the 20th century is that the internet has made it possible to form a social group and maintain communication at the same time. While the telephone has provided a “one-to-one” type of communication, other means such as the television, radio, magazines, and books have managed to build a “one-to-many” type of communication. Nevertheless, the internet presents a “many-to-many” type of communication. As media becomes more digital, the internet grows into a conveying element for all the other media forms. That is to say, telephone calls, magazines, movies, and many other media forms have moved onto the internet. In this way, a new type of media has come to the forefront whose content is created by the users themselves. On these new media platforms, such as on Facebook, Twitter, and YouTube, we could easily share our ideas and opinions, articles, videos, and photos. Additionally, people could...

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