Patterns of Imagery in Language
The role of figurative language in political discourse
Azad Mammadov, Misgar Mammadov Azerbaijan University of Languages in Baku
The latest developments in discourse studies raising the issue of subjectivity as well as the definition of discourse based on knowledge, have encouraged us to look at political discourse from the perspective of the socio-cognitive approach. The nature of events reflected in political discourse and the way of thinking affect human behavior and are accompanied by a number of subjective factors. As a result, political discourse is conceptualized depending on the individual psychological characteristics within the relevant cognitive blocks. Such a conceptualization in the individual consciousness is related to the formation of relations between the concepts which are the structures of knowledge and have a common type and nature. Metaphors and metonymies are considered as the products of those relations, fulfilling the double function of globalizing and localizing.
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