«We are the Mods»

A Transnational History of a Youth Subculture

by Christine Jacqueline Feldman-Barrett (Author)
©2009 Textbook XX, 246 Pages
Series: Mediated Youth, Volume 7


Drawing on archival research, oral history interviews, and participant observation, this examination of the adoption and adaptation of Mod style across geographic space also maps its various interpretations over time, from the early 1960s to the present. The book traces the Mod youth culture from its genesis in the dimly lit clubs of London’s Soho, where it began as a way for young people to reconfigure modernity after the chaos of World War II, to its contemporary, country-specific expressions. By examining Mod culture in the United States, Germany, and Japan alongside the United Kingdom, «We Are the Mods» contrasts the postwar development of Mod in those countries that lost the war with those that won. The book illuminates the culture’s fashion, music, iconography, and gender aesthetics, to create a compelling portrait of a transnational subculture.


XX, 246
ISBN (Hardcover)
ISBN (Softcover)
Mods youth youth cultures sixties media studies cultural studies subcultures oral history ethnography
New York, Bern, Berlin, Bruxelles, Frankfurt am Main, Oxford, Wien, 2009. XX, 246 pp., num. ill.

Biographical notes

Christine Jacqueline Feldman-Barrett (Author)

The Author: Christine Jacqueline Feldman received her Ph.D. in communication and a doctoral certificate in cultural studies from the University of Pittsburgh. A recipient of numerous scholarly accolades, she was a 2006-2007 German-American Fulbright Fellow at the Forschungsstelle für Zeitgeschichte in Hamburg. She is also the author of «Austin Powers: Reinventing the Myth of Mod Spies and Swingers» featured in the anthology Secret Agents: Popular Icons Beyond James Bond (Peter Lang, 2009).


Title: «We are the Mods»