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Publication Schedule
Open Access
Year
-
E-Commerce in Multikanalunternehmen
Eine ökonomische Analyse von Hybridstrategien im Business-to-Consumer-Bereich©2005 Thesis -
Shaping Efficient Employer Branding Strategies to Target Generation Y
A Cross-National Perspective on Recruitment Marketing©2013 Thesis -
European Business and Brand Building
©2012 Edited Collection -
Erfolgschancen der Geschäftsmodelle von Start-ups im E-Commerce
Analyse von Erfolgsfaktoren©2005 Thesis -
Digital Challenges and Strategies in a Post-Pandemic World
©2022 Edited Collection -
Towards an Ethical-ecological Assessment of Companies in Nigeria
An Empirical Inquiry into the Relevance or Otherwise of the Frankfurt-Hohenheim Guidelines for the Ethical Assessment of Companies in the Nigerian Context- A Case of the Nigerian Microfinance Banking Sector©2012 Thesis -
Innovation Ecosystems in the New Economic Era
Digital Revolution and Ecological Transition©2023 Edited Collection