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Mediated Authenticity

How the Media Constructs Reality

Gunn Enli

This book explores the paradox of mediated authenticity – the idea that our understanding of society is based on mediated representations of reality. Enli argues that mediated authenticity is established through negotiations between producers and audiences in what is coined the ‘authenticity contract’. Sometimes the contract is broken, leading to authenticity scandals and the need to renegotiate this contract. These moments of truth, some of which are analysed in this book, are important moments in media history. Through case studies, this book examines mediated authenticity in broadcast and online media, from the infamous War of the Worlds broadcast, quiz show scandals, to manufactured reality-TV shows, blog hoaxes and fake social media, and the construction of Obama as an authentic politician. The book demonstrates that authenticity has become an increasingly important factor in the media, and that solving ‘authenticity puzzles’ – separating the fake from the real – has become an inherent practice of media use.

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Contents

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Acknowledgments vii Chapter 1. The Paradox of Mediated Authenticity 1 Chapter 2. Genres as Authenticity Illusions: The War of the Worlds 23 Chapter 3. Money, Fraud, and Deception: The Quiz Show Scandals 45 Chapter 4. Ordinariness as Authenticity: The Reality TV Genre 65 Chapter 5. Fake Personas and Blog Hoaxes: Illusions in Social Media 87 Chapter 6. Performed Authenticity: The Obama Campaigns 109 Chapter 7. Towards a Theory of Mediated Authenticity 131 References 139 Index 159

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