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Talking Back to Globalization

Texts and Practices


Edited By Brian Michael Goss, Mary Rachel Gould and Joan Pedro-Carañana

Globalization is one of the most widely circulated, high-stakes buzzwords of the past generation; yet discussion of the topic is often encased in paradox and contention over what globalization is, to whom and where it may (or may not) apply, and to what effect. In Talking Back to Globalization: Texts and Practices, contributors provide a series of case studies that stress the interplay between culture, politics, and commerce.
Interviews with Natalie Fenton and Radha S. Hegde survey globalization and its interpenetration with the spheres of journalism, activism, social media, and identity. The overview furnished by the interviews is followed by the volume’s two additional extended sections, «Texts» and «Practices.»
Chapters in the «Texts» section seek clues about globalization through its insinuation into mediated forms. The diverse selection of cases cover television, films, online travel web pages, blues music, and the political valences of Portuguese neo-fado.
Chapters in the «Practices» section address more diffused cases than media texts. Their analyses largely orient toward institutional concomitants of globalization that precede the subject’s experience of it. Chapters cover the trajectory of the European university, campaigns to shape journalistic practice during the Cold War, the posture of intellectuals vis-à-vis globalization, and the ideology that animates the Facebook experience.
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Introduction: Washed Up on the Shores of Neoliberal Globalization


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Washed Up on the Shores of Neoliberal Globalization


In April 2015, the world witnessed the courage and sacrifice of 34-year-old Antonis Deligiorgis. An off-duty Greek army sergeant, Antonis bolted from a nearby beach-side café to hoist twenty immigrants to safety from a capsized vessel off the Island of Rhodes (Smith, 2015). Antonis’s heroic acts were captured in a photo by Argiris Mantikos that quickly circulated around the globe. In the photo, burly Antonis shepherds an obviously frightened Eritrean, Wegasi Nebiat, from what could readily have been the pregnant woman’s death in the treacherous waters.

At the same time that Antonis is rightly celebrated as a hero—one of countless unnamed people who have selflessly assisted migrants in peril in recent years—the photograph is saturated with relations of power (Castells, 2009; Freedman, 2014; Flew, 2007, pp. 4–8; Thompson, 1995). In the economic realm, the neoliberal economic program that has rampaged across the world in recent decades has generated sufficient “push” that immigrants are willing to risk uncertainty, harm and even death for opportunities in the world’s wealthier precincts (Harding, 2012; Wearing, 2015). No person or cabal enforces the power that drives this type of migration; it is power expressed quietly and impersonally, as it compels this person to leave his or her country to find work, or that one to speculate...

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